SERVICES
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// Outsourcing Comercial
/ Sales Force
Point Of Sale Manager (POS)
Sales Networks
Channel training
/ Sales promoters
// Experiencial
/ Brand Activation
/ Sampling & Tastings
/ Promotional marketing
/ Street Marketing
/ Road Show
/ Space design
/ Events
// Retail Services
/ Point-Of-Sale Activation
Point-Of-Sale promoters
Pop-Up Store
/ Merchandising
Promotional logistics
Implementation and replenishment
Visual
/ Retail design & production
/ Headhunting Retail
/ Retail ETT
/ Mystery Shopping
/ Retail Training
/ Retail audit
HÄAGEN-DAZS // Sampling and tasting in Spain and Portugal
A single brand voice in four cities at the same time.
We designed and executed a simultaneous sampling campaign in Madrid, Valencia, Seville, and Lisbon, with a rollout fully aligned with the Häagen-Dazs brand identity.
Our service included:
– Strategic tastings to redirect traffic to the point of sale.
– Trained and supervised teams with daily briefings and flawless execution.
– Dynamic actions with banner backpacks and optimized routes.
– Purchase incentives to drive direct conversion.
We coordinated the entire operation from a single point of contact to ensure consistency, quality, and scalability throughout Iberia.
We designed and executed a simultaneous sampling campaign in Madrid, Valencia, Seville, and Lisbon, with a rollout fully aligned with the Häagen-Dazs brand identity.
Our service included:
– Strategic tastings to redirect traffic to the point of sale.
– Trained and supervised teams with daily briefings and flawless execution.
– Dynamic actions with banner backpacks and optimized routes.
– Purchase incentives to drive direct conversion.
We coordinated the entire operation from a single point of contact to ensure consistency, quality, and scalability throughout Iberia.
