SERVICES
Let's talk!
// Outsourcing Comercial
/ Sales Force
Point Of Sale Manager (POS)
Sales Networks
Channel training
/ Sales promoters
// Experiencial
/ Brand Activation
/ Sampling & Tastings
/ Promotional marketing
/ Street Marketing
/ Road Show
/ Space design
/ Events
// Retail Services
/ Point-Of-Sale Activation
Point-Of-Sale promoters
Pop-Up Store
/ Merchandising
Promotional logistics
Implementation and replenishment
Visual
/ Retail design & production
/ Headhunting Retail
/ Retail ETT
/ Mystery Shopping
/ Retail Training
/ Retail audit
CACAOLAT | Tastings at points of sale
In its 2025 seasonal campaign, Cacaolat relied on Staff Global Group to strengthen its presence in the retail channel through a nationwide sampling and tasting initiative that brought its most iconic flavor closer to consumers.
Our Retail Services and Experiential divisions activated 60 points of sale in chains such as El Corte Inglés, Carrefour, Alcampo, and Eroski, accumulating more than 670 hours of activity.
Our team of specialized promoters offered tastings of Cacaolat Original and Cacaolat 0% in its three versions: room temperature, cold, and hot, encouraging purchases with an exclusive cup.
The result was a campaign that increased sales and reinforced the product’s visibility in stores, demonstrating that in the retail environment, direct experience continues to be the best brand driver.
Our Retail Services and Experiential divisions activated 60 points of sale in chains such as El Corte Inglés, Carrefour, Alcampo, and Eroski, accumulating more than 670 hours of activity.
Our team of specialized promoters offered tastings of Cacaolat Original and Cacaolat 0% in its three versions: room temperature, cold, and hot, encouraging purchases with an exclusive cup.
The result was a campaign that increased sales and reinforced the product’s visibility in stores, demonstrating that in the retail environment, direct experience continues to be the best brand driver.
